The amount of data available to customer-centric businesses can be overwhelming. Understanding the metrics' influence on strategy is imperative to success.
An experienced eye can save a lot of time and misguided investment to provide relevant and actionable insights.
The JCWG project team collaborative approach provides access to unparalleled experience to mine and capitalize on.
- Custom market studies and benchmarking
- Market sounding and listening
- Case studies
- Global resources through our International partners, The Ebeltoft Group
- Demand assessment and market share analysis
- Daytime population data, tracking and analyzing where consumers are and when
- Quantitative consumer data gathering, both published and unpublished, from various external sources and our personal database gathered from industry projects
- Qualitative data gathering and insights
- Interviews (consumer and executive), focus groups, online surveys and social listening
- Employee and customer motivational metrics
- Research validation and interpretation to insights