Visiting Las Vegas is like landing on another planet. Nothing is real.
Fake cities…New York, New York; Paris, Paris; Venice, London; and surreal casinos, people, and environments!
Add to all this is the battle of branded restaurants and food experiences. If there is a winner, it appears to be Gordon Ramsey. He runs the gourmet from “haute to hot” — the latter being “Burgr.” This Burgr experience starts with banners that almost decimate the hotel, and posters.
The issue is – is the Gordon Ramsey brand getting bigger than the casino brand?
The Burgr/Gordon Ramsey sign dominates the building (above).
The drama starts with barbecue-like flames at the entrance.
Wait-staff computer entry stations.
And really, really great Burgr’s. Yes, it was worth it!
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